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HONG KONG TOURISM BOARD
NEW YEAR COUNTDOWN

 

Let Emoji speaks louder than words

With a visual language that everyone understands, we make the end of a year more vibrant with a graphical touch. It is the day when people assemble and celebrate across both side of the renowned Victoria Harbour. Against other parties in town, there will be a big herd of people celebrating the coming of the new year, adding the joy of each individual together for a hotter vibe. Meanwhile, time slows down. The Last second also turns into the wonderful moments - hugs, kisses and cheers.

We have invited 7 popular Instagramer to take part in this social campaign. See how do they celebrate the best moment during countdown before 2018 at night, they could express with photos or videos.
They would post their own masterpiece on their IG plus invite the public to use the AR filter (which is produced by HKTB) and countdown together.

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